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How can Shop Owners use WHATSAPP features to attract and market to customers?

How can Shop Owners use WHATSAPP features to attract and market to customers?

Advantages of WhatsApp to attract more Customers

WhatsApp is one of the best apps available in the market and the most popular application for connecting people. Everyone with a smartphone will have WhatsApp installed in it. Today’s Shopkeepers / Shop owners need to understand the Advantages of WhatsApp Marketing- send the latest designs and promotional updates regularly to customers. That will not only increase your shop footfall & also let your customers know about your available collection.

App which is used by everyone is available free on play store or app store. There are no limitations on sending messages; you can message around the world where WhatsApp is legal.

Benefits of using Business WhatsApp for a Shopkeeper

Business WhatsApp is available for use keeping small businesses in mind. Which allows a shopkeeper to respond, sort & automated send messages very quickly.

  • WhatsApp has an option of Quick replies in settings from where one can save some predefined replies for customers.
  • It will show your business profile so that will build trust among your customers.
  • You will be using a different messaging app for your business.
  • User can mark a label to each and every contact to organize their preferences or as per your criteria.
  • You can promote your products and services directly through Catalog.
  • You can set up a greeting message for your customers to introduce them about your business. Who messages for the first time or after 14 days of inactivity.
  • By using Automated Messages a shopkeeper can set an away message so the customer will know when they will get a reply.

How to send WhatsApp without saving number – WhatsApp Marketing

Here is a link which can help a shopkeeper in increasing his incoming messages rate. With this link anyone can directly message on WhatsApp without saving number.

How to use Link –https://wa.me/911234567890
Number 91 – Country Mobile code of Receiver
Number 1234567890 – Contact number of the Receiver

As mentioned above you need to place the Country mobile code of the receiver (91 in this case)

Then as mentioned above you need to place the mobile number of the receiver ( 1234567890 in this case)

Copy past the final link in your web Browser.

Press the enter button on your smartphone.

Then a WhatsApp window will open asking that you want to send a message to this number.

Click on ‘MESSAGE

You will automatically be redirected to the WhatsApp chat in your phone with the person you have entered off in that link.

How to Use Broadcast List

With a broadcast list, Shopkeepers can engage with their customers at once. This is a saved list by you to stop selecting customers every time for sending a same message to everyone. Whoever you will add in this list will get a message. This will help a garment or footwear shopkeeper in sending latest designs to all his customers. This will not only increase the engagement but also will increase the sales.

NOTE: Challenge in this case is that you need to tell your recipients to save your number. A person who does not save your number in his/ her mobile will never receive a broadcast message.

  • In WhatsApp go to -> More Options – > New Broadcast
  • Select the contacts which you want to add in this broadcast.
  • This will create a Broadcast List.

Now you can send any message to that broadcast list and that message will be received by everyone in that list who all has saved your number.

This will help a Shopkeeper to share all his available designs with prices to all his potential customers.

A garment or Footwear Shopkeeper can also purchase trending products from WHOLESALEBOX and get them shared on WhatsApp Business. WhatsApp Marketing Tips.

View our blog for more info on – How can Shop owners ATTRACT & MARKET to more customers using DIGITAL MARKETING / SOCIAL MEDIA MARKETING?

Categories
Business Tips Knowledge Based Blogs Retailers

How can Shop owners ATTRACT & MARKET to more customers using DIGITAL MARKETING / SOCIAL MEDIA MARKETING?

How can Shop owners ATTRACT & MARKET to more customers using DIGITAL MARKETING / SOCIAL MEDIA MARKETING?

What is digital marketing?

Digital marketing is an umbrella term for various channels like SEO, Email Marketing, Content Marketing, Public Relations, Social Media Marketing, and more.

Digital marketing is about implementing a customized mix of digital marketing channels to accomplish any of the following goals:

  • Growing your sales and profit
  • Build awareness and develop a relationship with your audience
  • Add Value: Implement inbound marketing strategies that will cause customers to seek you out
  • Promote your brand, product or service

 The ideal digital marketing mix will depend on each business since each industry and audience will respond differently to different marketing channels.

What is social media marketing?

Social media marketing is just one component, one channel of digital marketing. It simply means marketing products and services via Twitter, Facebook, Instagram, Snapchat, Tik Tok, YouTube and other social networking sites.

And it typically involves engagement with followers, seeking out influencers, holding contests, posting content, live-streaming, and anything else you can do to grab people’s attention with a post or an update.

Key strategies to implement to attract more customers via digital / social marketing:

Facebook

Create a Facebook page – Post and share to relevant groups necessary content and updates

Google My Business

Create and list your shop account on Google My Business and sync your Google account with the same. If the shop owner aims to upload all product merchandise on Google, then he can broadcast his shop products to prospects/ customers and sync the product updates automatically with Google to increase customer reach using WholesaleBox offering- Fashcart free website. (Reach out to us to know more at +91 9116138955)

List products you are selling on free platforms like Just Dial, OLX and so on

Use as many phone numbers as possible to create multiple accounts and keep your products listed live on various platforms

WhatsApp

Use WhatsApp to broadcast latest designs and send promotion updates to your customers / store visitors. Also utilize WhatsApp link- Wa.me/*** to quickly reach out to your contacts

Follow this blog link to understand how to create wa.me link and use WhatsApp to attract and engage with more customers

Pay attention to Methods of Well-Executed Social Media Marketing:

social media marketing
The social success cycle has 4 stages, beginning with listening (Source: Digital Marketer)
  • Listening
  • Influencing
  • Networking
  • Selling

WholesaleBox is India’s most trusted Wholesale E- Commerce & Credit Fintech organization, allowing retail businesses and shopkeepers to bulk buy from factories– fast selling and quality- checked products across categories like clothing, footwear, branded stock lots, home furnishing, accessories and more.

Our Mission is to help the retailers / shop owners grow their business amid multiple problems faced in an unorganized wholesale sector exacerbated by a boom in B2C online shopping. WholesaleBox is enabling the shop- owners to source fast- selling, quality- checked and latest designs from factories in just 6- 10 days and further sell quickly to their customers without lagging behind the ongoing trend.

For More Information visit our website and call us at +91 8696491521